You smile. She smiles. Then you take a deep breath and say, “After a year of therapy, I am so ready for a new relationship. How about you?” She stares at you in disbelief for a second or two and then walks away.
In retrospect you realize that, since you had never met before, you probably would have been better off starting off with some basic facts like your name.
It’s the same with grant writing. When you’re writing a proposal for a potential funder, you need to remember that the funder has never met you before. They don’t know who you are, your hopes and dreams, who you serve, or how long you’ve been serving the community. They don’t know anything about you. So start off with the basics.
Tell them who you are and what you do and what you propose to do. Build your case strongly, making no assumptions. Make sure that your proposal really gives them a good understanding of who you are.
Then you might have a chance of getting a date to the dance – a funder who wants to support your cause.